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Contents tagged with shopper buying behaviour
12 February 2024
After shoppers have been tempted by inspiration on pack, they look to make informed choices around provenance.
12 February 2024
Within the hierarchy of information, sustainability and animal welfare specifics were seen as nice to have rather than essential on packs.
12 February 2024
To try and reduce clutter on labels but still provide all the information shoppers may be looking for, QR codes are a good option.
12 February 2024
Shoppers want to be inspired by red meat labelling, with tasty food imagery and cooking details a key driver of purchase.
12 February 2024
After shoppers have been tempted by inspiration on pack, they look to make informed choices around health.
23 April 2024
As the fourth instalment of our Reinventing Retail series, AHDB has undertaken research with the aim to understand how red meat packaging and labelling can be optimised.
2 January 2024
Online shopping is growing and red meat sales increased 57% on year. However, there are barriers to shopping for red meat online and it doesn't achieve its fair share of the market.
13 December 2023
This article looks at how the UK retail landscape has changed over the years to meet changing consumer needs.